This article is sponsored by Toys R Us. All views expressed are solely my own.
My children are buzzing with excitement because THE GREAT BIG TOYS“R”US BOOK OF AWESOME has just landed in our home… and that signifies that CHRISTMAS is right around the corner!
This annual tradition now involves our family spending hours eagerly flipping through this highly awaited catalog, armed with markers to highlight and discuss the toys that captivate their imaginations. After their initial pass, they eagerly revisit the beginning to scout out additional treasures they may have missed.
Emma consistently dedicates extra time to browse the arts and crafts section, ensuring she identifies all potential additions for what she calls her “messy cabinet”.
Ethan, being at a challenging age for gift selection, makes it tricky for me to choose appropriate presents. I love observing his enthusiasm as he and Emma dream up possibilities for a toy-filled Christmas, which gives me valuable insight into his current preferences. The air was thick with their shared excitement.
As my kids grow older, their wish lists are naturally becoming pricier. I’m thrilled to spot some fantastic deals on electronics that can ease Santa’s financial burden. Emma is particularly dreaming big this year, hoping for both a tablet and an iPod!
No matter the age of your child, you’re likely to discover fantastic gifting options since the Big Book is filled with nearly 1,000 of the hottest toys of the year. The specials inside are valid from Sunday, November 1 to Saturday, November 21.
New this year to The Big Book is an augmented reality feature that allows children to animate their favorite toys from The Great Big Toys“R”Us Book of Awesome through The Geoffrey Shuffle app game. This digital experience lets kids zoom in to explore intricate details, navigate around pages of the interactive edition for various perspectives, or snap pictures of their cherished toys within the game.
To join in the fun using the interactive edition of The Great Big Toys“R”Us Book of Awesome, players must find a golden Geoffrey coin located at the bottom corners of the book’s pages. Holding a smartphone or tablet over the page will activate the game. Participants must locate Geoffrey and other beloved characters like Teenage Mutant Ninja Turtles, Barbie, and Darth Vader, who are cleverly hidden inside shuffled gift boxes.
After finishing the game, players can enter Geoffrey’s Awesome Christmas Sweepstakes for a shot at winning fantastic prizes, such as a $2,000 Toys“R”Us Gift Card or a luxury vacation at Beaches® Resorts. Incredible prizes, right?!
This brief video illustrates how to use the app to engage with the game:
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The Geoffrey Shuffle game is a complimentary download available on the App Store® or Google Play®.
For additional details, visit Toysrus.com/AwesomeSweepsEnter to find official rules and learn how to enter the Sweepstakes without participating in The Geoffrey Shuffle.
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